EP 17 | How to Train Insurance Producers with Jeff McIntosh

A large percentage of insurance agents and agency owners are near retirement age, and the industry needs new blood. However, the training and education available are not preparing young people correctly for the actual, complex job of selling insurance: filling ACORD forms, dealing with underwriters and carriers.

Recent surveys show that it costs $100,000 dollars a year to train a commercial producer, and there is a 90% failure rate. Understanding the role and creating better training options is key to the future of the industry, and Jeff’s book. Insurance Genius is a big step in the right direction.

Join me as I discuss how insurance producers are so much more than sales people, but we need to train them better, with Jeff McIntosh, commercial insurance producer extraordinaire with Energy Insurance and author of Insurance Genius.

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